Marketing News

Laura Geller Taps Debi Mazar for Baked Gelato Beauty Campaign

The promotions were shot in Florence, Italy, where Debi lives and all the brand’s beloved baked formulas are created.

Laura Geller’s iconic Baked Gelato Swirl Illuminator in Gilded Honey is officially back and reimagined for women over 40. A decade after first debuting with its signature swirl, Baked Gelato Swirl Illuminator is back with a modern twist. Still hand-finished by artisans in Italy and baked on terracotta tiles for 24 hours, the updated formula delivers the same radiant glow with added skin-loving ingredients – including Hyaluronic Acid, Vitamin E, and Vitamin C Esters – for hydration, brightness...

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